A brand that cares about consumer health
Constantly striving for quality, Keraline products are manufactured WITHOUT :
- - Sodium Laureth Sulfate (surfactant, cleansing and foaming agent)
- - Parabens (allergenic preservatives, endocrine disruptors)
- - Dye
- - DMDM Hydantoin (generates formaldehyde)
Sodium Laureth Sulfate is a strong ionic detergent and surfactant. It is a highly effective foaming agent used in cosmetic products such as shampoos, but also in household products. For many individuals, foaming agents are a sign of quality; however, these sulphates are very harmful, and are actually irritating, drying and allergenic.
Parabens are preservatives used in cosmetic products. Parabens can be very bad for the hair and are highly allergenic.
Formaldehyde is a preservative used in the cosmetics industry, particularly in straightening treatments. This agent is irritating, toxic, allergenic and carcinogenic.
Dye is an ingredient used in cosmetic products to colour solutions. You should know that dyes used in hair colour products are suspected carcinogens.